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Leadership

 

Tom Petty has been a big part of my life for as long as I can remember. I watched his music videos in awe as a young kid, learned his songs on the guitar as a teenager and saw him play live with the Heartbreakers multiple times as an adult. 

In this new age of social media and physician scrutiny, the message is coming through loud and cloud to a growing number of radiologists: define your brand before it defines you.

Richard Duszak, Jr., MD, and Geraldine McGinty, MD, MBA, reflect on the biggest trends and topics in radiology in 2017.

Radiology Business caught up with RADxx cofounders Geraldine McGinty, MD, MBA, and Mini Peiris, CMO of Ambra Health, on representation, opportunity, inclusivity and empowerment of women in radiology.   

Those involved in radiology know the risks associated with medical imaging—but other physicians may not be so tuned in. A recent study published in JACR shows that physicians across multiple disciplines and levels of training know far less about the exposure and risk of radiation than patients deserve.  

 

Recent Headlines

Is the Small Practice Dead?

With the rapid changes in health care, radiology (like other specialties) has had to adapt to survive. Smaller practices have been acquired or consolidated with larger practices. This allows greater emphasis on efficiency, shared risk, and economies of scale. There is also a perceived sense of security that comes with the size of the organization. Larger organizations, in addition, have greater negotiating power with both providers and insurers. These practices have the ability to attract top-level management and administrative talent as well.

Disruption Survival Guide

In a fast-paced market, the ability to defend a business against (and to take advantage of) disruption is crucial for staying ahead of the competition. Disruptions have traditionally altered the trajectory of many industries: Digital photography has rendered film obsolete, music downloads have diminished CD sales, and tablets have largely replaced netbooks

What I Learned at Pearl Harbor

Curtis KauffmanAs a most tumultuous year comes to a close, let’s reflect a bit on what makes the people of the United States unique, what drives us toward achievement and success, and why the health-care institutions in this amazing country will continue to thrive—despite significant headwinds and uncertainty. Our cultural DNA is structured in a way that makes it certain that whatever it is that needs to get done, we will get it done.

Practicing Radiology in the 21st Century

There was a time, not long ago, when radiologists were either organized into private practices or employed by academic medical centers. Today, they have more options. Representatives of different practice models—from teleradiology to hospital employment to megapractice/multispecialty-practice membership—vary in their views of increasing service and performance demands (and their business, clinical, and lifestyle implications).

What Is a Radiology Practice?

Cheryl ProvalEvery year, when we produce the ranking of the nation’s largest private practices, we are reminded of the contributions that radiology makes—not just to the health of the nation, but also to its economy. For a number of reasons, the profession has fostered many large and exceedingly complex organizations that employ—in the case of Radiological Associates of Sacramento in California—up to 900 people.

The 100 Largest Private Radiology Practices

Welcome to the fifth annual radiology-group survey results. A different approach in gathering information was used this year. In the past, the survey was 100% based on submissions provided by the groups themselves. This year, the Radiology Business Journal staff researched the practice market and sought out large groups, asking them to submit information. Some entries were based on information taken from the groups’ websites. The results look complete and do represent the largest 100 radiology groups owned by radiologists in the country.

Monopoly Money

You know how good it feels. You finally did the right trade and now own Boardwalk and Park Place. Everyone who has the misfortune of landing on your block of expensive property pays through the roof, and you smile all the way to the bank. It is great fun owning a monopoly—unless, of course, you have those pesky regulators at your back, asking

The Culture Ultimatum

It is time for radiology-group culture to change. We need to counter our negative stereotype. More than once, television dramas have portrayed radiologists as pseudophysicians or weird technicians sitting in dark rooms drinking coffee, an upside-down chest radiograph in the background.

Who Crowned the Patient King? I suspect that physicians and other health-care providers who have dedicated their lives to health care find the whole patient-centered movement inherently irksome. Let’s face it: The movement implies that patients previously were not central enough to the work of caregivers. In fact, a case could be made that the exact opposite is true. Today,
The Hospital As a Business

The rhetoric has been pretty hot as the presidential candidates face off in the final sprint to the finish line. Much of the discussion concerns the Patient Protection and Affordable Care Act, but no small amount of attention has also been paid to a debate about the respective roles of business and government, beyond health care, in the broader

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